Legal

Cookie Policy

Effective March 17, 2026. Last updated November 1, 2026.

In plain language

We keep one item in your browser: your answer to the cookie banner, so we can apply it and stop asking. It is local storage, not a cookie, and it is only written when you choose.

Google Analytics sets two cookies only if you accept. Before you choose, and if you decline, it sets none and sends cookieless page-view signals that cannot link one page to the next.

Some measurement runs whatever you choose, because it stores nothing in your browser: Vercel Web Analytics and Speed Insights, and our own visit log, which records the pages you view with your IP address and the organization associated with it. No advertising cookies, no tracking pixels, and nothing sold.

Change your choice at any time with , here or at the foot of every page.

This summary is provided for readability only. It is not the operative text and it does not modify anything below. Where the two appear to differ, the numbered sections govern.

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They let a site recognize your device and remember information about your visit.

Browsers also provide local storage, which serves a similar purpose but is not sent back to a server with each request. We use local storage for one thing, described below, and we list it here rather than omitting it on the technicality that it is not a cookie.

2. What This Site Actually Sets

Before you choose. This site sets no cookie and stores nothing in your browser. Google Analytics runs in Google Consent Mode: it sets no cookies and sends Google cookieless signals, such as that a page was viewed, with a random number that changes on every page load, so one page view cannot be linked to the next. Google uses those signals to estimate overall traffic.

If you accept. We store your choice in local storage, and Google Analytics sets the two cookies in the table below straight away, without a page reload.

If you decline. We store your choice in local storage. No cookie is set, and Google Analytics keeps sending only cookieless signals. If you had accepted earlier, its cookies are deleted when you decline.

When you come back. The banner does not reappear. Your stored choice applies from the first page you load, until you change it with .

Some measurement runs whatever you choose, because it stores nothing in your browser: Vercel Web Analytics, Vercel Speed Insights and our own visit log. Section 4 says what each one receives.

We do not set advertising or marketing cookies, we do not use cross-site tracking pixels, and we do not sell or share browsing information. Google's advertising consent settings are always off on this site.

3. The Full List

Everything this site stores in your browser, and nothing else.

Every cookie and storage item set by the Reliable Group website, with its vendor, purpose, duration and category.
Name	Type and vendor	Purpose	Duration	Category
cookie_consent	Local storage, not a cookie Reliable Group, first party	Remembers whether you accepted or declined Google Analytics cookies, so we apply your choice and stop asking. Written only when you choose.	No expiry. Replaced when you change your choice; removed if you clear this site’s data.	Essential
_ga	Cookie Google Analytics	Distinguishes one visitor from another for aggregate traffic reporting.	Up to 2 years. Chrome and some other browsers cap it at 400 days.	Analytics, only after you accept
_ga_XXXXXXXXXX	Cookie Google Analytics	Holds the session state for the specific Analytics property. The suffix is the property identifier.	Up to 2 years. Chrome and some other browsers cap it at 400 days.	Analytics, only after you accept

4. Measurement That Stores Nothing in Your Browser

These services set no cookie and use no browser storage, so they are not in the table above. They still receive information about your visit, so we list them here.

Measurement on the Reliable Group website that stores nothing in the browser, with its vendor, what it receives and when it runs.
Service	What it receives	When it runs
Google Analytics, cookieless mode Google	That a page was viewed, its address and referrer, and basic browser details, with a random number that changes on every page load.	Before you choose, and after you decline. Accepting switches it to the cookie mode above.
Vercel Web Analytics Vercel, our hosting provider	Page views, with the page address, referrer and basic device and browser type.	Every visit. Not affected by the banner.
Vercel Speed Insights Vercel, our hosting provider	Page loading and responsiveness measurements for the page you viewed.	Every visit. Not affected by the banner.
Reliable Group visit log Reliable Group, using ipinfo.io and Upstash	Each page you view and the referring page. Our server records them with your IP address, browser user agent, and the organization and approximate location that ipinfo.io associates with that IP address.	Every visit. Not affected by the banner.

Visit log records are kept in daily batches, and each day's batch is deleted after 90 days. A running count of visits per organization name is kept separately, without the other details. Search engine crawlers and our own admin pages are excluded.

5. Third-Party Vendors

Google Analytics, provided by Google, for aggregate traffic reporting, in Google Consent Mode: cookieless until you accept. Google's own privacy terms apply to data it receives.

Vercel Web Analytics and Speed Insights, provided by Vercel, our hosting provider, for aggregate traffic and page-performance measurement.

ipinfo.io, which our server asks for the organization and approximate location linked to a visitor's IP address, and Upstash, the database provider that holds the visit log.

We do not currently run advertising or social tracking tags. Earlier versions of this policy referred to a LinkedIn Insight Tag; it is not present on the site and the reference has been removed rather than left in place as a possibility.

6. Managing Your Choices

To change your choice, select , here or at the foot of any page. The banner reopens showing your current choice. A new choice takes effect straight away, without a page reload, and declining deletes any Google Analytics cookies already set.

Every major browser also lets you refuse or delete cookies for any site. The method varies; look in your browser's settings or help. Blocking local storage means the banner reappears on every visit, because the record of your choice is the thing being blocked.

Declining costs you nothing on this site. There is no content behind the banner, no reduced functionality, and no repeated prompting once you have chosen.

7. Changes to This Policy

We will update this policy when what the site sets changes. Substantive changes are summarized in the version history at the end of this page, so you can see what moved rather than only that something did.

Contact and your rights

Questions about this policy, or about what we hold, should go to privacy@reliablegroup.com. Your broader data rights are set out in the Privacy Policy, which this policy forms part of.

Version history

What changed, and when. Substantive changes are summarized here rather than only reflected in a revised date, so you can see what moved.

November 1, 2026Google Analytics now runs in Google Consent Mode: before you accept, and after you decline, it sets no cookies and sends only cookieless signals. Accepting sets the same two cookies as before; advertising consent is always denied. The page was checked against what a browser receives in each state. The summary now names the local storage entry that records your choice, a new section lists cookieless measurement, including our visit log, durations note the 400-day browser cap, and a Cookie settings control replaces clearing browser data.
July 28, 2026Substantive correction. The previous table listed three items this site does not actually set, and described cookie_consent as a one-year cookie when it is a local storage entry with no expiry. Those entries were removed. The two real Google Analytics cookies were being set even for visitors who declined, because Analytics loaded unconditionally; that behavior has been changed so nothing analytics-related loads until consent is given. The marketing cookie category was removed because the site sets none, and a reference to a LinkedIn Insight Tag was removed because it is not present. Vercel Analytics and Speed Insights are now disclosed, with a note that they are cookieless.
March 17, 2026Previous published version.

For a copy of a previous version, write to legal@reliablegroup.com naming the date you need. We retain prior versions and will send the one you ask for.

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